Email Marketing
Email marketing is a digital form of direct marketing that not only provides immediate feedback on campaign performance but also gives an invaluable insight into consumer behaviour of your customers. As with direct marketing, email marketing is more successful when campaigns are supported with other marketing channel activity such as advertising and publicity.
Tang can support your in-house marketing with any part of the process from strategic and creative direction to data sourcing and cleansing or completely manage campaigns. We are a creative marketing agency that can also support all your marketing requirements to deliver high impact bursts that deliver improved email campaign performance and enquiry to sales conversions.
Whether you are investigating email marketing as a potential communications channel, need a more cost effective system, or just need help managing your campaigns, Tang has pay-as-you-go and license paid email systems to suit your needs.
If you need to push out high impact emails and do not need reader analytics then Outlook OCT files are a low cost option. Tang can design and build or just translate designs into Outlook OCT files so that you can manage your email communications to customers through Outlook on your PC.
To access sophisticated email marketing tools without up front investment into your own system, pay-as-you-go services are a simple and immediate way to trial or improve your email marketing campaigns. Tang has trusted relationships with email marketing agencies and can design, build and install high impact emails efficiently to get your campaigns up and running.
Make significant savings throughout the year on your email bursts then server site license software will permit you to send as many emails through your hosting as you like without any ongoing costs. Tang has a working partnership with a leading US site license software house to set-up and integrate all your email communications and customer data with hosted or in-house database structures.